Digital screen
campaigns.
We adapt campaign video for retail displays, LED surfaces, video walls and DOOH through a delivery plan that reflects each screen's actual conditions.
Plan the campaign for how each screen is actually seen.
A vertical shop window, ultra-wide LED ribbon and multi-panel video wall do not carry the same composition. We begin with an inventory covering pixel dimensions, orientation, viewing distance, loop duration and playback requirements before adapting product, price, CTA and legal copy.
For outdoor and DOOH, a viewer may see the message only briefly. For silent retail or terminal screens, motion and typography must work without audio. Final files are prepared against the agreed resolution, duration, frame rate, codec and loop requirements.
What should start a screen campaign?
A screen inventory makes it possible to design for each release surface instead of cropping at the end.
Where is it viewed?
Shop windows, malls, outdoor LED, airports, kiosks and trade shows change text size, duration, contrast and motion needs.
What file is required?
Pixel dimensions, ratio, orientation, frame rate, codec, container and loop duration are confirmed with the display owner.
What can change?
Product, price, date, location and campaign variations are recorded as separate fields in a screen matrix.
01 Retail and window displays
Campaign films for vertical windows, in-store displays, showrooms and other silent-viewing contexts.
02 LED and DOOH content
High-contrast, concise motion for outdoor LED, digital billboards, malls and terminals.
03 Video walls and ultra-wide layouts
Motion design rebuilt around multi-panel joins, LED ribbons and non-standard ratios.
04 Kiosk and menu-board motion
Short loops that keep information readable on kiosk, menu and product displays.
05 Location and price versions
Controlled product, price, date, store, language and location versions from the approved master.
Digital-screen content scope
Every display surface needs a defined technical and editorial delivery.
Which deliverables can come from one film?
We define where the work will be used, the required formats and the delivery schedule from the start.
From one film,
prepare the right files for each use.
We plan the main film, short versions, vertical video and release files together at the start of the project.
Share your brief → How a screen campaign is managed
Screen matrix, creative adaptation and export list remain in one controlled production flow.
Screen inventory and specification
Dimensions, physical context, orientation, loop, frame rate, codec and playback requirements are collected and clarified.
Master review and screen matrix
Product, price, CTA, legal and motion priorities are mapped against every required screen output.
Layout, motion and versions
Typography, product, price and movement are rebuilt for vertical, horizontal, ultra-wide or multi-panel layouts.
QC, export and delivery
Safe area, copy, logo, contrast, duration, resolution, codec, container and filename are checked against the delivery matrix.
One team / Clear approvals / Multiple deliverables A well-prepared plan creates a calm pace on set and an orderly process without surprises in the final delivery.
Teams this service is right for
These are the working models that most often need this service. The scope becomes clear as the project goal and use case are defined.
Retail and trade marketing
Teams coordinating store, window and campaign displays across multiple locations.
DOOH and media teams
Campaign teams with outdoor or public-screen technical specifications and release windows.
Brands with version-heavy campaigns
Teams managing product, price, date, location or language changes across a screen network.
Istanbul & Turkey projects
Productions planned from Istanbul, with the crew, location and delivery plan defined around the project where required.
Questions before starting.
01Can one campaign be adapted to several screens?+
Yes. The screen inventory and matrix define the required composition, duration and technical output for each display.
02Are silent displays considered?+
Yes. Motion and typography are planned to make the message understandable without audio where needed.
03Can price and location versions be prepared?+
Yes. Those fields can be tracked as controlled variations from the approved master.
Let’s discuss what
your video needs.
Share your goal, where the video will be used and the timing. We can clarify the right scope and next step together.
