AI video
production.
We use generative tools within a production process that includes art direction, editing, sound and human quality control.
Use AI at the right production stage.
Generative AI can help develop concepts, previsualise a scene, test visual direction or create a short environment that would be difficult to build physically. It is not automatically the safest option where precise product form, sustained dialogue performance, sensitive likenesses or real-location evidence are required.
In a hybrid workflow, live action can secure a performance or product while AI supports backgrounds, transitions or selected layers. Generated shots are selected, refined, composited, checked for continuity and finished with colour and sound before release.
When is AI video the right method?
AI is considered alongside live action and 3D, not as the default answer to every brief.
Where it can help
Concept exploration, previs, short transformations and difficult environments can benefit from controlled generation.
Where another method is safer
Precise product form, long performance, sensitive likenesses and real-location proof can require live action or 3D.
What defines a usable brief
Visual references, product or character assets, rights, release context and acceptance criteria should be clear before producing shots.
01 Concept and AI previs
Moodframes, storyboards, animatics and moving previsualisation used to compare creative directions.
02 Generated shots
Text-to-video and image-to-video shots developed from an approved visual direction and references.
03 Hybrid environments
Generated backgrounds, atmosphere and extensions that support approved live-action, product or character material.
04 Compositing and clean-up
Tracking, masking, artefact clean-up, upscaling and finishing that make selected shots work together.
05 Edit, colour and sound
Editing, sound design, mix, colour finishing and agreed release formats.
AI-video production scope
The method is selected around control, consistency and rights requirements within the brief.
Which deliverables can come from one film?
We define where the work will be used, the required formats and the delivery schedule from the start.
From one film,
prepare the right files for each use.
We plan the main film, short versions, vertical video and release files together at the start of the project.
Share your brief → How AI-video production moves forward
Creative boundaries, references and acceptance criteria are set before generating a volume of material.
Suitability and risk review
The idea is assessed against live action, 3D and hybrid options, including product, likeness, rights and platform needs.
Storyboard and tests
A visual reference set is prepared and difficult scenes are tested before moving into full production.
Shot production and compositing
Selected generated outputs are refined and joined with approved footage or assets through compositing.
Human QC and finishing
Anatomy, physics, product, logo, flicker and continuity are checked before edit, colour, sound and delivery.
One team / Clear approvals / Multiple deliverables A well-prepared plan creates a calm pace on set and an orderly process without surprises in the final delivery.
Teams this service is right for
These are the working models that most often need this service. The scope becomes clear as the project goal and use case are defined.
Concept and campaign teams
Teams comparing visual directions or reviewing a moving previs before committing to production.
Controlled experimental films
Projects where a short generated environment, transformation or visual treatment is part of the idea.
Hybrid product and brand stories
Projects that retain a real product or performance while using generated layers selectively.
Istanbul & Turkey projects
Productions planned from Istanbul, with the crew, location and delivery plan defined around the project where required.
Questions before starting.
01Is every AI film fully generated?+
No. The right method can be generated, live-action supported, 3D or hybrid depending on the brief.
02How is product consistency handled?+
Approved product references are compared shot by shot; generated inconsistencies are reworked or corrected through compositing.
03Why does AI video need post-production?+
Generated shots can contain flicker, edge errors, inconsistent product detail or resolution issues that need clean-up, edit and finishing.
Let’s discuss what
your video needs.
Share your goal, where the video will be used and the timing. We can clarify the right scope and next step together.
